
Brad Keywell
In signing the Giving Pledge, I affirm a principle I learned from my parents, and they from theirs – that charitable giving and service to others are vital components of a good and meaningful life."
Pledge letter
In signing the Giving Pledge, I affirm a principle I learned from my parents, and they from theirs – that charitable giving and service to others are vital components of a good and meaningful life.
Aristotle began the conversation about a ‘good life’ over 2,300 years ago, positing it as the ultimate human objective. Then, 2,000 years ago, the Stoic philosopher Seneca wrote of ‘the happy life,’ focusing on choices that improve the self and humanity. The consideration of publicly affirming my charitable intentions led me to reflect on ancient wisdom regarding a life well-lived.
I believe that a good life is virtuous and balanced, driven by purpose, powered by hard work, and mindful of the positive ripples created by empathy and kindness. I believe life is measured by the sum of choices within one’s control. To the lucky ones born in the United States, the land of entrepreneurial opportunity, choices abound. And through this lens of entrepreneurship, majestic is she who sees opportunity and chooses to resourcefully ‘do something about it’.
I believe choosing service to others, and service to the greater good, is a moral choice. Charitable giving is an opportunity (rather than a burden or obligation) created through material success. Giving, whether of time or money, is a privilege.
By signing the Giving Pledge, I affirm my choice to give the majority of my wealth to charitable causes. And I feel fortunate to stand shoulder-to-shoulder with others who have centered charitable giving and acts of service in their life.
